Carlos Alcaraz is on his way to becoming the next superstar of tennis. The Spaniard recently returned to the World No.1 ranking, having previously achieved the feat last year at the age of 19, which meant he is the youngest ever in men’s singles history to do so. While his on-court exploits are certainly getting noticed by the tennis community, it is also off-court happenings that are making him the current center of attention.
Along his journey of becoming one of the best players in the world of tennis, Alcaraz is also becoming more a marketable personality off the court. And as an athlete’s marketability increases, the big brands come calling. For Alcaraz that is Louis Vuitton.
Carlos Alcaraz joins Pharrell Williams among global Louis Vuitton brand ambassadors
One of the most prominent global fashion brands, Louis Vuitton recently signed up Carlos Alcaraz as one of its brand ambassadors. The French company has once again looked up to tennis to market its brand in Europe and beyond, as it had also roped in the young Japanese-American star, Naomi Osaka in 2021. Alcaraz can be extremely proud of this accomplishment, joining a list of celebrities such as Lionel Messi and singer Pharrell Williams.
Pharrell Williams, who has won multiple Grammy songs for some of the most iconic songs in the 21st century, was also recently confirmed as not just one of Louis Vuitton’s brand ambassadors but also it’s Creative Director for men’s fashion. And Carlos Alcaraz is one big Williams supporter, expressing his delight at the opportunity to rub shoulders with him and don his special clothes line.